Privacy Policy

Privacy Policy

Effective Date: February 1, 2026

Affirm Acquisition Inc. ("we," "our," or "us") operates affirmacquisition.com and provides lead generation services to licensed insurance professionals. This Privacy Policy explains how we collect, use, disclose, and protect your personal information.

1. Information We Collect

Information You Provide

When you schedule a call, request information, or engage with our services, we collect:

  • Name and contact information (email address, phone number)

  • Professional information (insurance license details, company affiliation)

  • Communication preferences

  • Any other information you choose to provide

Automatically Collected Information

When you visit our website, we automatically collect:

  • IP address and device information

  • Browser type and version

  • Pages visited and time spent on our website

  • Referring website addresses

2. How We Use Your Information

We use your personal information to:

  • Provide and improve our lead generation services

  • Communicate with you about appointments, services, and updates

  • Send SMS notifications for appointment confirmations and reminders (with your consent)

  • Respond to your inquiries and provide customer support

  • Analyze website usage and improve our services


    Your use of our services is also subject to our Terms of Service, which govern how you may use our website and services.
    You can access our terms of service here: https://www.affirmacquisition.com/termsofservice

3. SMS Communications

By providing your phone number and opting in through our calendar booking system, you consent to receive SMS messages from Affirm Acquisition Inc. regarding:

  • Appointment confirmations

  • Appointment reminders

  • Follow-up communications related to our services

Message frequency varies. Message and data rates may apply based on your mobile carrier's plan. You can opt out of SMS communications at any time by replying STOP to any message or by contacting us directly.

For more details about SMS communications, including how to opt out and get help, please see our Terms of Service.
You can access our terms of service here: https://www.affirmacquisition.com/termsofservice

4. Information Sharing and Disclosure

We do not sell, rent, or trade your personal information to third parties.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

5. Data Retention

We retain your personal information for as long as necessary to provide our services and fulfill the purposes described in this Privacy Policy, unless a longer retention period is required by law.

If you request deletion of your information, we will delete or anonymize it within 30 days, except where we are required to retain it for legal or regulatory purposes.

6. Your Rights and Choices

You have the right to:

  • Access: Request a copy of the personal information we hold about you

  • Correction: Request correction of inaccurate or incomplete information

  • Deletion: Request deletion of your personal information

  • Opt-Out: Unsubscribe from email communications or SMS messages at any time

  • Data Portability: Request a copy of your data in a portable format

To exercise any of these rights, please contact us using the information provided below.

7. Security

We implement industry-standard security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

8. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience and analyze website traffic. You can control cookie preferences through your browser settings, though disabling cookies may limit certain website functionality.

9. Canadian Privacy Laws

We comply with applicable Canadian privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and Canada's Anti-Spam Legislation (CASL).

10. Contact Us

Affirm Acquisition Inc.

Email: [email protected]

Website: affirmacquisition.com

Phone: 613 807 6121

Address: 1105 Whitney Road, K0g 1J0, Kemptville Ontario